Your Creative Midlife Podcast
The mission of Your Creative Midlife is to prove that we can reconnect with creativity at any age. The podcast is for an audience of people in their 50s and beyond who crave new challenges and want to develop their creativity.
Tools
Notion & Notion AI
Canva
Buzzsprout
Squarespace
Rev.com AI
Year
2025
My Deliverables
Rebrand visuals and messaging
Develop project workflows for the remote team
Draft media and guest outreach materials
Support the upload and publication of episodes
Made Me Feel Like I Can Do It!
“I’ve been wanting to dabble in acting in my retirement and this has given me some real tips on how to get going, even just mentally!”
- Apple Podcast Review
The Challenge
A small team produces the show; they needed more hands on deck to get the show off the ground and maintain momentum.
The Rebrand
Early in 2025, the show wanted to rebrand to fit with how the podcast was evolving and to better connect with the target audience.
Outreach
I developed outreach materials to educate guests and media contacts about the show’s mission, processes, and value proposition.
